Imeko yorhwebo yangaphandle yesibane kunye nohlalutyo lwedatha yentengiso

Kurhwebo lwehlabathi lwezixhobo zangaphandle, izibane zangaphandle ziye zaba yinxalenye ebalulekileyo yemarike yorhwebo lwangaphandle ngenxa yokusebenza kwazo kunye nemfuneko.

Ekuqaleni:Ubungakanani bemarike yehlabathi kunye nedatha yokukhula

NgokukaGlobal Market Monitor, imakethi yezibane zehlabathi kulindeleke ukuba ifikelele kwi-147.97 yezigidi zeedola ngo-2025, iphawula ukwanda okukhulu kwemarike xa kuthelekiswa namanani angaphambili. Izinga lokukhula lonyaka elihlanganisiweyo (CAGR) kulindeleke ukuba lihlale likwi-4.85% ukusuka ngowama-2025 ukuya kowama-2030, lidlula umndilili wokukhula koshishino lwezixhobo zangaphandle kwihlabathi nge-3.5%. Oku kukhula kubonisa imfuno engokwemvelo yezibane zentloko njengemveliso yabathengi ehlala ixesha elide. ​

Isibini:Ukwahlulwa kwedatha yemarike yengingqi

1. Ubungakanani bengeniso kunye nomlinganiselo

2. Umahluko wokukhula kwiNgingqi

Imimandla yokukhula okuphezulu: Ummandla we-Asia-Pacific ukhokelela ekukhuleni, ngokukhula okuqikelelwayo konyaka-ngonyaka we-12.3% ngo-2025, phakathi kwayo imarike yase-Asia-mpuma ye-Asia inegalelo ekunyusweni okuphambili -- Ukukhula ngonyaka kwenani labahambi kulo mmandla yi-15%, eqhuba ukukhula konyaka kokuthunyelwa kwe-headlamp nge-18%. ​

Imimandla yokukhula ezinzileyo: Izinga lokukhula kweNyakatho Melika kunye neemarike zaseYurophu zizinzile, ezi-5.2% kunye ne-4.9% ngokulandelanayo, kodwa ngenxa yesiseko esikhulu, zisengumthombo ongundoqo wengeniso yorhwebo lwangaphandle; phakathi kwabo, imarike enye United States akhawunti 83% yengeniso iyonke North America, kunye neJamani kunye France kunye akhawunti 61% yengeniso iyonke yaseYurophu.

Isithathu:Uhlalutyo lwedatha yezinto ezichaphazela urhwebo lwangaphandle

1. Umgaqo-nkqubo worhwebo kunye neendleko zokuthotyelwa

Ifuthe lomthwalo wempahla yempahla ephuma kumazwe angaphandle: Amanye amazwe anyanzelisa umrhumo we-5% -15% kwizibane eziphuma kumazwe angaphandle.

2. Umlinganiselo wotshintsho lomngcipheko

Thatha i-USD / CNY yotshintshiselwano njengomzekelo, uluhlu lokuguquguquka kwezinga lokutshintshiselana kwi-2024-2025 yi-6.8-7.3

3. Ukuguquguquka kweendleko zekhonkco lonikezelo

Izinto ezisisiseko ezisisiseko: Ngo-2025, ukuguquguquka kwexabiso le-lithium ibhetri yezinto eziphathekayo kuya kufikelela kwi-18%, okubangelwa ukuguquguquka kwe-4.5% -5.4% kwiiyunithi zeendleko ze-headlamps;

Iindleko zokuhanjiswa: Ixabiso lokuthumela ngenqanawa kumazwe ngamazwe ngo-2025 liza kuhla nge-12% xa lithelekiswa nowama-2024, kodwa lisephezulu ngama-35% kunolo ngo-2020.

Isine:Ulwazi lwedatha yamathuba emarike

1. Indawo eyongezayo yemarike ekhulayo

Imarike yaseMbindi naseMpuma Yurophu: Imfuno yokungenisa izibane zangaphandle kulindeleke ukuba ikhule nge-14% ngo-2025, kunye neemarike zasePoland naseHungary zikhula nge-16% ngonyaka kwaye zikhetha iimveliso ezingabizi kakhulu (US $ 15-30 ngeyunithi nganye)

Imakethi ye-Asia-mpuma ye-Asia: Izinga lokukhula lonyaka lokuthengisa izibane ze-e-commerce ezinqamlezayo yi-25%. Amaqonga eLazada kunye neShopee kulindeleke ukuba adlule kwi-80 yezigidi zeerandi kwi-GMV yesibane sentloko ngo-2025, apho isibane sentloko esingangeni manzi (IP65 nangaphezulu) sithatha i-67%. .

2. Iintsingiselo zedatha yemveliso entsha

Iimfuno zokusebenza: Izibane zentloko ezinobumnyama obukrelekrele (imvakalelo yokukhanya) kulindeleke ukuba ziphendule kwi-38% yentengiso yehlabathi ngo-2025, inyuke ngeepesenti ezingama-22 ukusuka ngo-2020; Izibane zentloko ezixhasa ukutshaja kwe-Type-C ngokukhawuleza ziya kubona ukwamkelwa kweemarike kunyuka ukusuka kwi-45% ngo-2022 ukuya kwi-78% ngo-2025.

Isishwankathelo, ngelixa imarike yokuthumela ngaphandle izibane zangaphandle zijongene nemingeni emininzi, idatha ibonisa ukukhula okunokwenzeka. Amashishini ajolise kumazwe angaphandle kufuneka abeke phambili iimarike ezikhulayo ezifana ne-Asia-mpuma ye-Asia kunye noMbindi kunye neMpuma yeYurophu, egxile kwiimveliso ezisebenzayo ezifunwa kakhulu. Ngokusebenzisa amaqhinga okuthintela imali kunye nokuseka uthungelwano lonikezelo lweenkonzo ezahlukeneyo, iinkampani zinokuwunciphisa ngempumelelo umngcipheko wokuguquguquka kwexabiso lotshintshiselwano kunye nokuguquguquka kweendleko, ngaloo ndlela zikhusele ukukhula okuzinzileyo.